Advertise with us gain GEN Z power

Gen Z has POWER.

In the U.S., this new generation constitutes the largest portion of the population at 26.54% (subscription required) and is already on track to become the largest generation of consumers by the year 2020. They account for more than $44 billion in annual purchasing power, according to a study from IBM and the National Retail Federation. But their impact on the market doesn’t stop there. Ninety-three percent of parents today say their children influence family and household purchases, according to a report by CASSANDRA, meaning a significant portion of overall market spend is because of these youths.

HOWEVER…

In order to most successfully promote to this new unconcerned group audience, it’s imperative to re-vitalize their advantage. This is our forte. Viewers are encouraged to collaborate with us, with one another, with the content being showcased so that they become part of the process.  They don’t simply run limited focus to the end goal, the center of our amusement. They dip through connective roads, and through that process, their interest is piqued in a way that’s demonstrative of our innovation.

There is truly no other organization like us.  We positively influence Atlanta youth by beginning at the underlying foundations of their interests and building up. The viewership is familiar and passionate about what we talk about, and they interact accordingly.

When it comes to the ads on our website, we make sure that they’re presented in a non-offensive way. We don’t do pop-ups. Ads are seamlessly integrated with our home page, adjacent to articles, videos, and a community forum link that the viewership can click on at their leisure.

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